Stop the 23-Story Turquoise Tower Before It Sets a Coastal Precedent.
A 23-Story tower at the Pacific Beach - La Jolla border could become the template for more high-rise approvals along the coast. Neighbors for A Better California are funding expert review and legal action to stop this project and prevent copycat towers.
Goal: Raise $70,000 by February 2026 to fund expert review, records work, and legal preparation for the next filing steps.
Why This Matters
Precedent: One approval becomes the justification for the next tower.
Coastal context: Our shoreline is not downtown. Scale matters.
Infrastructure strain: Traffic, parking, emergency response, water, and streets are already stretched.
Public process: Decisions like this shouldn’t slide through without scrutiny.
What We’re Up Against
This developer has deep pockets and experienced lawyers to push the limits of what’s allowed. Without a strong legal challenge, their version of the facts becomes the record.
Why This Can Be Stopped
City staff has flagged unresolved baseline issues that must be addressed before any approval is responsible.
The project’s scale at a neighborhood edge makes precedent a real risk.
Expert review and legal readiness are the leverage residents have when a well-funded developer pushes the limits.
This is an aggressive, out-of-scale development. If it’s approved, it becomes the template for what comes next.
DSD said: “Various issues remain unresolved due to noncompliance…including those that safeguard health and safety, as well as due to insufficient or conflicting information.”
$18,500
Raised So Far
Other Ways to Give
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info@neighborsforabettercalifornia.org
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Checks payable to:
Neighbors For A Better California
9855 Black Mountain Road
San Diego CA, 92126 -
For wire instructions: Please email info@neighborsforabettercalifornia.org
Your Donation Supports
Land Use and coastal legal support to prepare filings and strategy
Planning and environmental experts to review project claims
Public records work and technical analysis to build the case
Clear public updates so residents understand what is happening and when
Talk to A Neighbor
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Neighbors For A Better California (NFABC) is a 501(c)(4) led by local community leaders, including a retired California planning director.
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